We often come across businesses who have tried to take a shortcut to creating their web presence, with DIY or low budget websites. Well, you know what they say, if it seems too good to be true, it probably is!
Developing a website that not only looks great, but also delivers results is not easy. That's why it's best to use professional website design services. It's not just a case of sticking up a few pictures and a bit of promotional copy. The point of a business website is to tell potential customers where you are, and what you do, and encourage them to spend their money with you.
Web Design On The Sunshine Coast
That's where analytics come in. Web design experts on the Sunshine Coast use analytics to see how many visitors you get, how long they stay on your site and whether they convert to customers. If you're not getting the conversions, something is wrong and you need to fix it.
You have literally seconds to grab the user. If your site is slow, confusing, ugly or annoying, the user will go elsewhere - and take their money with them. There are some handy website design tips on the Sunshine Coast to keep the user onsite, such as using high quality full-width images - especially of happy, smiling people. That will grab their attention and keep them on page a little longer.
Avoid Fiddly And Annoying Navigation
Take this further by using the right layout and colour scheme. If you offer different products or services, use a split-screen layout to catch users' attention, and quickly guide them where they want to go. Many sites now use a monochromatic colour scheme because it not only looks very cool, but it allows you to use colour for key elements, such as a CTA button.
Avoid fiddly navigation tools, sidebar distractions and annoying demands for information or registration. There's plenty of time to gather user information once you have them on the hook!
All of these ideas and more can really be encompassed under UX - or user experience, and that's something Google is very keen on. Remember, Google's #1 priority is the user, not you! Give your users a great experience and you will not only boost your conversions, but also your ranking.
Developing a website that not only looks great, but also delivers results is not easy. That's why it's best to use professional website design services. It's not just a case of sticking up a few pictures and a bit of promotional copy. The point of a business website is to tell potential customers where you are, and what you do, and encourage them to spend their money with you.
Web Design On The Sunshine Coast
That's where analytics come in. Web design experts on the Sunshine Coast use analytics to see how many visitors you get, how long they stay on your site and whether they convert to customers. If you're not getting the conversions, something is wrong and you need to fix it.
You have literally seconds to grab the user. If your site is slow, confusing, ugly or annoying, the user will go elsewhere - and take their money with them. There are some handy website design tips on the Sunshine Coast to keep the user onsite, such as using high quality full-width images - especially of happy, smiling people. That will grab their attention and keep them on page a little longer.
Avoid Fiddly And Annoying Navigation
Take this further by using the right layout and colour scheme. If you offer different products or services, use a split-screen layout to catch users' attention, and quickly guide them where they want to go. Many sites now use a monochromatic colour scheme because it not only looks very cool, but it allows you to use colour for key elements, such as a CTA button.
Avoid fiddly navigation tools, sidebar distractions and annoying demands for information or registration. There's plenty of time to gather user information once you have them on the hook!
All of these ideas and more can really be encompassed under UX - or user experience, and that's something Google is very keen on. Remember, Google's #1 priority is the user, not you! Give your users a great experience and you will not only boost your conversions, but also your ranking.
No comments:
Post a Comment